We’ve been brainstorming.   Here are our top 10 tips for holding a fun and productive brainstorming session, to help drive forward your business. 1. The Brief. This sounds obvious, but you need to clearly identify what you want to achieve as a result of the brainstorm.  Set your objectives and stick to them. 2. Diversity matters....

Image: Professor Tim Whitley, Managing director, Research and Innovation, BT Adastral Park, a lead sponsor of Venturefest East      We can help you increase revenue or save costs through our specialist sponsorship services.  Sponsorship can provide funding or in-kind support.  You may be seeking sponsorship for an event, a product, a service or activity.  You may...

We’ve been looking into the crystal ball and investigating new marketing trends for 2019, to help inform your marketing strategy.  The key theme  is engagement – engaging with your existing and future customers to drive forward business.   Growth of Content Content, whether it’s an article, image or video, continues to be an essential driver...

With a brand new year, what about a brand new you? Personal branding is all about how others see you; it is about how you’re perceived both online and face-to-face. We have a special personal branding service, tailored to your needs and budget – and as confidential as you’d like. It will help free up...

Want to know about marketing planning, but were too afraid to ask?  Let’s give you a snapshot of the stages we take when creating marketing plans for clients. Right.  First off, what is a marketing plan and why do you need one? A marketing plan provides a blueprint.  It will enable you to promote your products...

A new Innovative Growth Fund has been launched with £500,000 available. For the first time, New Anglia Local Enterprise Partnership is launching a call for revenue projects, rather than capital project, with the establishment of this fund to support businesses in Suffolk and Norfolk. Projects will be assessed on a number of criteria, and should be able to...

Read our new Business Briefing and find out how: The ‘Nudge’ concept could help influence your customers and teams We help clients create compelling business messages A new £500,000 innovation fund could support your business and watch an inspiring 5 minute video about the two milestone moments which led to the success of Vanessa Kingori,...

Kick off your wellies and come along to Anglia Rural Consultants (ARC) conference, sponsored by Barclays. The event has been created to help farmers and rural specialists face future farming challenges and will be hosted by the National Farmers Union East Anglia, at their offices in Newmarket, from 9.30am – 1pm on Thursday December 6th 2018. It promises...

Three ways that a ‘Nudge’ could benefit your business. Nudge is an amazing concept which helps influence and alter our behaviour.  It is the carrot, not the stick and can influence both your customers and teams.   Think how our plastic bag behaviour has changed. Since minimal charges for new plastic bags were brought in, many of us...

Have your business messages lost their mojos?  Or did they never have them in the first place? Often, people are so close to their own business, they struggle to describe their product or service in a coherent way.  Creating strong simple messages is important to communicate what you –  do effectively. We bring to the...