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2 July 2022, by , in Uncategorised, No comments
Marketing can be exciting and rewarding. It can also be tough and challenging. That’s why we provide expert, cost-effective, flexible marketing services to help drive business growth in Suffolk, across the East of England and beyond. And – we love what we do! We create powerful marketing strategies, which delivers results. We also roll-up our sleeves...
10 June 2022, by , in Uncategorised, No comments
What do your business messages say about your company? Have they lost their mojo?  Or did they never have them in the first place? Often, people are so close to their own business, they struggle to describe their product or service in a coherent way.  Creating strong simple messages is important to communicate what you...
2 May 2022, by , in Uncategorised, No comments
Creating cracking content can be a really effective way to increase sales and build loyalty amongst your customers. Content marketing focuses on creating valuable, relevant and consistent information, to attract and retain your audiences. Ultimately the aim is to engage clients or customers to solve their  issues.  But content marketing is not an overt product...
1 April 2022, by , in Uncategorised, No comments
Three ways that a ‘Nudge’ could benefit your organisation. Nudge economics is no pushover.  It is an amazing concept which helps alter our behaviour.  It is the carrot, not the stick and can influence both your customers and teams. Think how our plastic bag behaviour has changed since charges were introduced in 2015 in England. ...
1 June 2021, by , in Uncategorised, No comments
Despite all the attention and time spent on social media and other forms of digital marketing, word of mouth remains one of the most effective and trustworthy forms of learning about new brands and the products they sell. To grow your business, you need to have this as part of your strategy, and the best part...
marketing agility
4 May 2021, by , in Uncategorised, No comments
COVID-19 could create a great opportunity to take a razor-sharp look at your marketing plan as the business landscape changes. Of course, these are really worrying times which are creating major challenges for businesses. However, as the lock-down starts to loosen, this could be the time to appoint a marketing specialist to review your marketing...
Prof. Tim Whitley R & D, Managing Director of BT, a headline sponsor of Venturefest East
15 March 2021, by , in Uncategorised, No comments
Generate Income You may be looking to generate income for an event, a product or service.  Or perhaps you’re a PR company tasked with increasing revenue for your client.  Whatever your needs, we can provide expert partnership consultancy services to drive forward success. Return on Investment Sponsorship-type partnerships are commercial arrangements. So, they need to...
1 July 2018, by , in News, Uncategorised, 1 comment
What does it take to get your attention? Did you know that 82% of digital ads don’t get viewed?   Just because they’re there and can be seen, doesn’t mean that a user will view them. They need to compete for your attention. Recently Ipsos MORI, the UK based market research company teamed up with Lumen, which produces eye-tracking...
5 October 2016, by , in Uncategorised, No comments
So, we were all set up and ready to do business in our colourful and relaxing space at Menta’s Trade Fair (4th October 2016, Apex, Bury St Edmunds). When the hundreds of businesses arrived to the event, visiting more than 100 exhibition stands, there were our armchairs to sink into and time to discuss business development...