Partnerships focus
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Professor Tim Whitley, Managing director, Research and Innovation, BT Adastral Park, a lead partner of Venturefest East innovation event.

Generate Income

You may be looking to generate income for an event, a product or a service.  Or perhaps you’re a PR company tasked with increasing revenue for your client.  Whatever your needs, we can provide expert partnership consultant services to drive forward success.

Return on Investment

But, whatever your aim, sponsorship-style partnerships are commercial arrangements. So, they need to provide a strong return on investment.  This form of promotion creates a powerful association and that is its beauty.

For example, take the BRIT Awards, the maverick and frequently raucous  UK pop music award ceremony.  Mastercard has been the headline sponsor for more than 20 years.Through the BRITS Mastercard helps give customers experiences that enhance and empower their passion for music.  This includes inviting customers to meet their idols at intimate gigs and walking the red carpet; giving the company huge brand exposure and customers priceless experiences.

Who we Support

The BRITS aside, you may be:

  • A business
  • A university
  • A local authority or government organisation
  • A charity or not-for-profit organisation
  • A sports organisation
  • An events specialist

Or, you may be a PR expert looking to deliver extra value to your client.  We can work flexibly, tailoring our partnership consultant services to suit your needs – and we have form.

Our Expertise

As the first Head of Sponsorship for the Metropolitan Police, Emma Finn, the Founder and Director of Pathfinder East secured £1 million from Yellow Pages for their support of the re-brand of Neighbourhood Watch in London.

The new Neighbourhood Watch meerkat brand featured the Yellow Pages logo on 33,000 street signs across the capital.

With more than 20 years’ partnership consultancy experience successfully attracting funding from blue chip organisations sponsors have ranged from BT  (see image above) and University of East Anglia, which were lead partners of the Eastern Region’s first innovation event, Venturefest East;  to PwC, EDF Energy and  legal firms Mills & Reeve llp and Birketts llp.

Find out More.  Get in Touch

Read about our partnership delivery work on Venturefest East here and our partnership consultancy work on for Imperial College London here.

expert : cost-effective : flexible

Get in touch and see how we can help

Ph: 07495 766622