Spotlight on Sponsorship
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29 August 2019, by , in Uncategorised, No comments

We can help you increase revenue or save costs through our specialist sponsorship services.  Sponsorship can provide funding or in-kind support.  You may be seeking sponsorship for an event, a product, a service or activity.  You may also be looking to develop long term partnerships.

Whatever your aim, sponsorship is a commercial arrangement and it needs to provide a strong return on investment for the sponsor.  But it isn’t advertising.  Sponsorship creates a more emotional response;  a symbiotic relationship through the association between the sponsor and the organisation it is sponsoring.  And that is its beauty.

We have form.  As the first Head of Sponsorship for the Metropolitan Police, Emma Finn, the Founder and Director of Pathfinder East secured £1 million from Yellow Pages for the sponsorship of Neighbourhood Watch in London.

With more than 20 years’ experience in successfully attracting sponsorship from blue chip organisations sponsors have ranged from BT  (see image above) and University of East Anglia, which were lead sponsors of the Eastern Region’s first innovation event, Venturefest East;  to PwC, EDF Energy and  legal firms Mills & Reeve llp and Birketts llp.

You may be:

  • An event organisation
  • A business
  • A university
  • A local Authority or government organisation
  • A charity or not-for-profit organisation
  • A sports organisation
  • An events specialist

Or, you may be a PR expert looking to deliver additional value to your client.

We can work flexibly, tailoring our services to your needs.


Read about our sponsorship delivery work on Venturefest East here.

Read about our sponsorship consultancy work on LOCO, the London Comedy Film Festival here.

Read our testimonial from the Metropolitan Police here.


expert : cost-effective : flexible

Get in touch and see how we can help

Ph: 07495 766622


About author:
Emma Finn is the Founder and Director of Pathfinder East. Read more here.

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